Credo Advisors Blog | Results-driven small business and non-profit consulting

Inc.com Article About Kiva

January 20th, 2012 | Posted by Peter in Business Strategy | Nonprofit | Social Enterprise - (Comments Off)

Check out this great article on Inc.com about Kiva, which includes good insight into how the organization gained traction early on, as well as some of their upcoming plans. For the uninitiated, “[Kiva is] a non-profit organization with a mission to connect people through lending to alleviate poverty. Leveraging the internet and a worldwide network of microfinance institutions, Kiva lets individuals lend as little as $25 to help create opportunity around the world.”

You can read more about or support Kiva here.

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Chaos to Order

December 19th, 2011 | Posted by Peter in Business Strategy | Miscellaneous | Nonprofit | Small Business - (Comments Off)

I have been mulling over how to create a graphic or diagram that adequately describes my core expertise. Distilling down the value people get when hiring you into a single image is a complicated challenge, I found. Nonetheless, I think the exercise was well worth it. Here’s what I came up with:

Overly simplistic? Perhaps. Annoying colors? That was intentional. Too cryptic? Hopefully not…

Making order out of chaos, in a nutshell, is my expertise. The nature of the chaos does not matter much, nor does the scope. Everything can ultimately be organized, prioritized, made more efficient, aligned appropriately, and ordered in a logical and sensible manner.

I get a kick out of this sort of a challenge and love helping organizations transition from a place of chaos and disorder, to clarity and order. If that sounds like an unmet need at your organization, please get in touch with me!

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WSJ Article on Career Change to Non-Profit Sector

November 20th, 2011 | Posted by Peter in Nonprofit - (Comments Off)

A recent article in the Wall Street Journal broaches a subject most of you have probably considered at some point in the past, or are perhaps mulling over at the present moment: Contemplating a Career in Nonprofits?

It’s a fair question and the author jumps right to the crux of the issue in the first sentence implying that those seeking a change to the nonprofit sector are, “lured by the opportunity to serve a social purpose.” Indeed, that remains to me the most compelling and gratifying reason to consider making such a change. There are a host of other reasons that the author presents, in addition to some caution and advice.

If you are considering a transition from the corporate world, it is a quick read that is well worth a few minutes of your time.

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Colorado Nonprofit Resources

November 2nd, 2011 | Posted by Peter in Nonprofit - (Comments Off)

The following is certainly far from an exhaustive list. Instead it represents a small sampling of nonprofit resources I either recently discovered, or have known about for a while but frequently return to. All pertain to Colorado nonprofits but can also largely apply to organizations throughout the US.

Enjoy!

  1. Community Resource Center: “The Community Resource Center (CRC) creates opportunities, tools and strategies to develop nonprofits and community groups to strengthen Colorado.  We are a mission driven nonprofit that offers a continuum of services throughout the state of Colorado.”
  2. TechSoup: I have seen TechSoup benefit nonprofits many times over the years and only wish I had heard about the site sooner. “TechSoup is a nonprofit with a clear focus: providing other nonprofits and libraries with technology that empowers them to fulfill their missions and serve their communities. As part of that goal, we provide technology products and information geared specifically to the unique challenges faced by nonprofits and libraries.”
  3. Colorado Nonprofit Association: An absolutely excellent website with many resources for growing nonprofits. In addition, it has one of the most active and well-trafficked nonprofit job boards in Colorado. “Colorado Nonprofit Association works with and for all of Colorado’s nonprofits to create impact in our communities. We do so by providing cost-saving member benefits, up-to-date resources and practical information to help nonprofits. The Association provides an important voice on behalf of the sector at the Colorado State Capitol as well as nationwide. We rely on the support of our members, foundations and the community at-large to provide these services.”
  4. Idealist.org: A very popular website internationally. As of this writing the job listing activity is a bit sparse for Colorado, but growing. All other areas of the site are excellent and well worth visiting. “Idealist connects people, organizations, and resources to help build a world where all people can live free and dignified lives.”
  5. Colorado Nonprofit Development Center: “Our mission is to foster the development of a healthy and vibrant nonprofit sector in Colorado by enhancing the effective and efficient use of community resources and by supporting the development of charitable projects and nonprofits.”
  6. SCORE Colorado Nonprofit Resource Guide: An excellent online resource from the Denver SCORE chapter.
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A few days ago I made a post containing a pretty brash statement:

In the off chance that you are not paying attention to what is happening in the US right now, and increasingly around the world, the party is over folks. For those of you who have little adjustment to make when living standards and life styles see a reversion to the mean similar to what is likely to happen in the US housing market, I commend you. For those of you who face a much larger delta, I’d get started on making some adjustments right now.

I do not feel any differently now, but I do think some additional thoughts are called for.

First, I think it is important that people do their best to take a look at the various inputs in their lives and determine what biases those inputs may hold. For instance, if you get all of your news from a handful of television stations and/or cable channels, you might want to consider how those entities make their money.

Second, I think it is nearly impossible to find an individual, myself certainly included, that is not in some way perpetuating the problem.

While I’d like to think that the world is entirely made up unflinchingly aware and selfless people, I think most would agree that the opposite is true. We all, to varying degrees, have our “hooks.” For some, a fat salary, expense account, and prestigious job title are motivation enough to get them to do pretty much anything. For others, the very real need to simply put food on the table in front of their children each evening is essentially unavoidable. Moreover, and with a deep nod to my good friend Alan, I mention, yet again, Mr. Stanley Milgram. And then there is invariably another group comprised of individuals completely unaware of what is going on and the distinct role they play. In short, we’re all culprits, and we’re all victims.

So what is a society to do? How about its citizens? What’s the value in pointing out faults if you fail to offer any solutions?

In a post for another time, I’ll explain the irony of how I stumbled across the following excellent, though hardly complete, list of things we can all do on a daily basis. But for now, I simply provide reference (John Perkins, The Secret History of the American Empire, Plume Printing 2008, pp.323-325) and strongly encourage everyone to check out the other ~350+ pages of the book. Here’s the list:

  • When tempted to engage in “retail therapy” instead jog, meditate, read, or find some other solution.
  • Shop consciously if there is something you must have; purchase items whose packaging, ingredients, and methods of production are sustainable and support life.
  • Make everything you own last as long as possible.
  • Purchase at consignment and thrift stores where everything is recycled.
  • Protest against “free” trade agreements and sweatshops.
  • Write letters telling Monsanto, De Beers, ExxonMobil, Adidas, Ford, GE, Coca-Cola, Wal-Mart, and other labor exploiters and environment destroyers why you refuse to purchase from them.
  • Write letters praising Home Depot, Kinko’s, Citicorp, Starbucks, Whole Foods, and other companies that cooperate with RAN [Rainforest Action Network], Amnesty International, and other NGOs. [My note: I'm not sure I would include most of the organizations listed here in my list of companies to praise, but perhaps more recent research into their intentions and actions is warranted.]
  • Cut back on oil and gas consumption.
  • Downsize your car, home, wardrobe, everything in your life.
  • Send money to nonprofits, radio stations, and other organizations that promote just causes.
  • Volunteer your time and energy to such organizations.
  • Support local merchants.
  • Encourage stores to buy from local growers, producers, and suppliers.
  • Shop at your local farmers’ market.
  • Drink tap water (get the water company to do a better job if necessary, but avoid buying bottled water).
  • Vote for enlightened school boards, commissions, ordinances, and politicians.
  • Run for office.
  • Insist that those who use your money–banks, pensions, mutual funds, companies–make socially and environmentally responsible investments.
  • Speak out whenever forums present themselves.
  • Volunteer to talk at your local school about your favorite subject (beekeeping, weaving, tennis, anything) and use it to challenge students, to wake them up.
  • Discuss externalities, the costs of pollution, poor working conditions, public subsidies, corporate exemptions, and other environmental, social, and political factors that should be included in the prices we pay for goods and services but are not (discussed in Chapter 54); let people know that when we do not pay for these very real expenses we rob future generations.
  • Encourage “taxes” on externalities–higher prices for gas, clothes, electricity, etc., as long as the difference pays to right social and environmental wrongs.
  • Offer study groups at local libraries, bookstores, churches, and clubs.
  • Expand this list and share it with everyone you know.

I agree with nearly all of the above. That said, I have a few quick additions to suggest:

  • Turn off the television and pick up a book, go outside, talk to strangers, wonder at nature’s beauty, plant a tree, cook… anything you can, but don’t turn it on again! If you keep it up, you’ll probably go through TV withdrawal for a few weeks or months (depending on your prior dependency), but you’ll find that you have more energy, are less susceptible to manipulation (er…advertising), and are using your brain more.
  • Learn a second language.
  • Learn a third. A fourth. Keep going…
  • Take up a creative pursuit–painting, photography, drawing–anything to get the creative juices flowing.
  • If you are in a leadership position (dig deep and you’ll find that we are all leaders: parents, managers, teachers, peers, etc.) commit to teaching empathy, compassion, and the value of life-long learning to everyone who looks to you for guidance.
  • Eat. Less. Meat. (Note that I did not say, “abandon meat.”) The energy you gain from eating one serving of meat (via calories) requires enormous inputs (energy) and with very real externalities (toxic waste in the form of festering feces in vast industrial farms, displaced land that could have been used to raise more efficient crops, etc.). The same equivalent in caloric content from vegetarian fare is far more energy efficient, and quite frankly, a heck of a lot healthier anyway (assumes that the meat option and the vegetarian option were both sourced locally).
  • Look into what your employer is doing to positively benefit society, the environment, and the rights of all individuals. Find the negatives as well. Support what they are doing well, and create and suggest solutions to eliminate or mitigate the negatives.
  • Have integrity. Do the right thing. Stand for something. Believe in yourself.
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It looks as though the authors have been posting for several months though I just learned of the blog through a recent press release. The content is excellent and should be a daily or weekly must-read for anyone interested in sustainability or CSR issues: The Triple Bottom Line Blog. From the release:

“TBL Blog will keep CSR managers and sustainability professionals up-to-date on current issues, provide analysis and advice, highlight practical resources, and encourage a dynamic conversation about the challenges and opportunities of sustainability.”

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Have Conviction

May 12th, 2007 | Posted by Peter in Business Ethics | Business Strategy | Nonprofit | On Being A Father... - (Comments Off)

If you are not familiar with Guy Kawasaki, or know of him but have yet to read his blog, be sure to check out his recent post titled, “Lessons for Entrepreneurs: Ignoring Is Bliss and Then Some.” While the post is about lessons learned from listening to or ignoring the opinion of others when pursuing new business ideas, there is a nugget toward the end that really caught my eye (emphasis mine):

“If you believe in something, go for it. This is the only way to really find out. Mathematically, the naysayers are right 95% of the time, but believing you’re in the 5% is what makes entrepreneurs entrepreneurs.”

I’ve highlighted the above for two reasons:

  1. In reference to my previous post about why people stay silent about ethical issues at work, I would guess that the above statistical mix may have a lot to do with whether an individual has the confidence to go against the grain or fall in line with it. In fact, after looking at the top four reasons people stay silent (listed in the post), three of the four could be tipped by a firm conviction (the 5%) that what what the individual has to say was important, regardless of the negative pressure (the 95%) to keep it to him/herself.
  2. I think it is an excellent principal. I admire Guy Kawasaki a wanted to take an opportunity to point readers to his blog. His message is continually positive and in line with ‘the glass is half full,’ but also on the whole, very useful.

Let’s translate the above into a set of ideals as they pertain to situational ethics:

  1. Step 1: Examine your belief about an issue without external input. If after an internal analysis you have formed a firm opinion about whether the issue is ethical or not, go with your gut. Make a note of your opinion and proceed to Step 2.
  2. Step 2: If the issue arises at work and you have a Code of Ethics to consult, be sure to vet the opinion you formed in Step 1 against the content of your company’s code. If your company doesn’t have a Code of Ethics, it should get one :) !
    • If your opinion from Step 1 agrees with your company’s code, fret no more and proceed with conviction.
    • If it disagrees, consider carefully whether the issue is beyond the scope of your company’s code (and therefore not addressed sufficiently) or mishandled. In either case, elevate the issue to the appropriate individual (most likely your company’s ethics officer or an appointed committee).
    • If the issue is not company-specific or you have no Code of Ethics to refer to, perhaps it is time to proceed to Step 3.
  3. Step 3: Remind yourself of your decision from Step 1 and reaffirm your commitment to that decision. Then and only then, should you seek the input of others. Weigh their opinions carefully and take them with a grain of salt. In the end, if there is not a consensus with your own opinion, only detract from it if you are absolutely certain that you were wrong.

All of the above hinge on whether you have conviction. Believe in yourself and trust your judgment and analysis.

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I tend to shudder at catchy phrases such as “internet bubble,” “web 2.0,” or “Ajaxified,” but I was unable to come up with a better term for how I have begun to visualize the next level of corporate structure than “Corporation 2.0.” This may not be a new concept, just perhaps a bit more concise and repackaged. After chewing on the moniker for a few days, and cycling through dozens of mental and sketched-out diagrams, I’ve simplified the concept down to the rather elementary doughnut diagram that follows:

Corporation 2.0 :: Business Ethics, Corporate Social Responsibility & Corporate Governance

Out With the Old…

The old corporate model, more or less, revolved around profit maximization. Profits at any cost, it often seemed. More mature corporations would tend to have a fairly solid corporate governance system in place, but typically lacked any kind of corporate social responsibility initiative or a formalized Code of Ethics.

In With the New…

Times are changing and there is a building consensus that corporations and their profits should be held to a higher standard. Corporation 2.0 is at the intersection of business and social responsibility. In short, as I see things, instead of simply pushing to achieve profit maximization, Corporation 2.0 combines a strong showing from each of the following disciplines to instead generate “ethical profits”:

  • Business Ethics;
  • Corporate Governance; and,
  • Corporate Social Responsibility.

This is most likely not a startling concept to anyone that follows the noted issues, but perhaps the visual links between the three and ethical profits is helpful to view in such a manner. What the diagram strongly conveys to me is that without one of the three key pieces, the corporation will not be able to generate ethical profits–it is only through a strong showing from each of the three that ethical profits can be realized.

For instance, imagine a company with strong and consistent corporate governance, but that lacks a formal Code of Ethics. Without the code, how do employees and stakeholders evaluate ethical dilemmas? For that matter, do they have any idea what the company believes is ethical or not? Without such formal ethical guidelines, can the company truly generate ethical profits?

On the other hand, a strong showing from all three guarantees that the company is generating ethical profits. With strong corporate governance, stakeholders and employees are ensured that the proper checks and balances are in place and functioning correctly. A solid foundation of business ethics described by a formal Code of Ethics makes clear what is acceptable or not, and provides a guide for dealing with any ethical breaches. Strong corporate social responsibility initiatives ensure that the company is taking into consideration such issues as the environment, human rights, and community involvement.

I am hopeful that we will see more and more corporations moving toward the pursuit of ethical profits and I look forward to the day that I start pondering what Corporation 3.0 will look like.

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Dr. Cornwall (The Entrepreneurial Mind) made an excellent post about character a week or so ago that I just came across. I have long felt that strong business ethics form the foundation for everything else in business (be it incorporating corporate social responsibility, green initiatives, etc.) and that you can’t accomplish the ‘down the road’ goals without forming a solid ethics base first. A great CSR program means little if your company is dotted with dodgy back-room ethics.

Dr. Cornwall’s post also touches on the duality of character, acting one way at work and another outside of work. I find it fascinating that many people seem to have two personalities (one for employees, bosses and peers, and another for family) and may never understand why such a dichotomy is so prevalent. I strongly believe in consistency of character and really like the way Dr. Cornwall explains the potential conflicts that may arise from dabbling with questionable ethics:

“The truth is, however, that every act, every decision we make, in some way shapes our character. If we act a certain way once, we are more likely to do it again. This is true for good behaviors as well as bad behaviors. If we lie to customers as part of our everyday business, we are more likely to lie to our employees. And if we lie at work, we are more likely to lie to our families and friends.”

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Another plug for CSRwire.com — check out a recent press release for Care2′s launch of the “world’s largest listing of jobs at socially responsible companies.” The release, Socially Responsible Companies Rank High With Job Seekers, covers the topic of potential employees’ willingness to take pay cuts to work for non-profits or socially responsible companies but also mentions the launch of the job search site.

Curious about what Care2′s screening criteria are and what definition of socially responsible they use, I took a gander at the site’s “Learn More” page (actually a F.A.Q. page). The information was interesting and left quite a bit of room for huge variations in social responsibility.

From the answer to “What’s ‘Socially Responsible’?”:

“Perhaps one of the most important attributes of a Socially Responsible Business (SRB) is that they demonstrate a commitment toward continuous improvement. Social values change, new challenges emerge, and companies face challenges balancing their values and the bottom line.”

Interesting. There is more text there (I encourage you to read the whole page) but I thought that sentence was particularly interesting.

…And about their screening methodology:

“We worked with social responsibility screening experts, KLD Analytics, to help us identify the best public companies in the U.S. KLD reviews numerous sources to analyze positive and negative attributes including community impact, corporate governance, diversity, employee relations, environment, human rights, and the product itself.

“We started with this list, then kicked out a number of companies we felt just weren’t making the grade, then added a number of private companies we respect most. We also got lots of feedback from our members to further refine our list.”

Again, curiously vague. How many companies were kicked out? For what reasons? What were the private companies that were added? How many of those are there? Do they fit the grade, or are they simply companies worthy of the site creators’ “respect”?

…And, of course, the disclaimer (the response to the question, “How can you say Company X is ‘Responsible’ when they….”):

“The challenge with ever publishing a list of socially responsible companies is that almost every company (particularly the big ones) has some (non-organic) dirt in its closet. See our definition for “what’s responsible” above.

“And for some folks, ‘business’ almost by definition is evil. On this point we strongly disagree. Businesses have to part of the solution, and have the potential for enormous good. It’s important to support the companies making great progress.”

The response continues by noting that the site is in “beta,” further deflecting accountability, but the point they make is still valid. Creating a list of socially responsible companies that we can all be proud of (and find no fault in) is nearly impossible. I don’t like half-baked solutions, but in lieu of fully-baked ones, I’ll take a job site that at least attempts to differentiate the socially responsible from the what-the-heck-is-CSR ones.

That said, I did a quick search for jobs in the Boston area and didn’t really see a difference between listings on the site and what I would expect to find elsewhere. The companies that had job listings didn’t scream “socially responsible” to me, nor did the positions that were listed. Without further research, it will be difficult to determine if this service is merely trying to ride a wave or truly doing the due diligence to filter out all but the most socially responsible companies.

As a matter of comparison, here are a few sites to check out that I have visited before:

  1. Idealist.org: Primarily non-profit jobs, but definitely a large selection depending on the search area. Searching in the Boston or Washington D.C. area provides a nice contrast.
  2. Green Dream Jobs: A bit more focused on the environment, but a broader selection of for-profit company listings than on idealist.org.
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