Upper East Side GreenApril 22nd, 2007 | Posted by in Corporate Social Responsibility | Social Enterprise
Not exactly the most jarring combination of words. The jump — from “green” to “money” when the former is paired with a reference to one of Manhattan’s most posh neighborhoods — is really more of a small hop. In fact, second to conjuring up images of Central Park, I would find it hard to connect “green” with little else, given the context. The New York Times has a different idea, though, and the result, Eco-Socialites Make Cleaning Green a Priority, is an interesting read.
A few choice clips:
“Her guests, familiar fixtures in the party pages of Vogue and Harper’s Bazaar, were improbable grime fighters. They included young society stalwarts like Renée Rockefeller, Valesca Guerrand-Hermès, Melania Trump and Jessica Seinfeld. Given their designer wardrobes, their houses flung about the country, and an aggregate income the size of a small duchy, they were odd candidates for a sales pitch that urged looking beneath the kitchen sink and tossing out your toxic powders and sprays…”
“Still, [Ms. Barnett] has no plans to reduce the family’s significant carbon footprint by, say, selling the Manhattan second home. ‘I’m not a perfect person,’ she said. ‘I’m not the greenest woman in America.’ And there was scant indication that other guests, most of whom, presumably, knew their way up the steps of a private jet, were contemplating major lifestyle cutbacks. Glancing about the room, Ms. Barnett said, ‘We aren’t all going to move to one-bedroom apartments.’”
And perhaps my favorite:
“[Ms. Rockerfeller] plans to practice conservation, to a point. Energy-saving light bulbs are fine — for the utility closet, perhaps. In other rooms, ‘they don’t give a very pretty light,’ she said.”
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